Menlo Park, California and Miami, Florida (March 18, 2025) – Kitman Labs, the global enterprise SaaS platform providing the only single, centralized operating system for performance intelligence in the elite performance industry, today announced a deal with Unrivaled, a 3-on-3 women’s professional basketball league, featuring 36 of the top professional players in women’s basketball.
The League, which is based in Miami, Florida, will leverage several Solutions in iP: Intelligence Platform, including: Performance Medicine and Performance Optimization.
Unlike any other EMR or AMS currently available on the market, iP: Intelligence Platform is the only platform natively designed and developed to unify medical and player performance data in one singular advanced operating system, providing the League and Clubs with a comprehensive, real-time 360° view of all of its players from a health, readiness and performance perspective. The platform aggregates all external data and data sources into one centralized operating system, converting that data into insights and practical, actionable intelligence that can be employed across the organization to unlock player wellbeing and performance outcomes. The resulting analytics will help inform data-led, evidence-based decision-making on and off the court.
“We couldn’t be more excited to have been part of Unrivaled’s launch and the beginning of an historic moment in professional women’s Basketball,” said Stephen Smith, CEO and Founder of Kitman Labs. “The League has a clear mandate to drive innovation across every aspect of the sport, including the advancement of player health and performance. Unrivaled is now equipped with a fully configurable operating system that can grow with them, drive league-wide efficiencies and support data-led decision-making at every level of the organization to advance player care and performance.”
Kitman Labs has an established track record of working with top governing bodies, leagues, teams and athletes across a variety of sports, including soccer/global football, basketball, rugby, and American football. The company’s technology has been used by leagues and teams in some of the world’s most elite sports organizations and universities including the NFL, NBA, NWSL, Premier League, MLS and NCAA.
iP: Intelligence Platform represents the industry’s largest dataset of talent, performance, and medical data for all stages of the athlete lifecycle.
About Unrivaled:
Unrivaled is a professional women’s basketball league innovating the women’s professional sports landscape with a groundbreaking model centered on investing in its athletes. Co-Founded by Breanna Stewart and Napheesa Collier, Unrivaled is player-owned, providing participating players equity opportunities for a vested interest in the league’s success. Launched in January 2025, Unrivaled features the current top women’s basketball stars in the world across six clubs for a 3-on-3, compressed full court style of play. To learn more, visit unrivaled.basketball or contact info@unrivaled.com.
About Kitman Labs:
Kitman Labs is the world’s leading sports science and performance intelligence company. Kitman Labs powers iP: Intelligence Platform, the advanced operating system used by the largest and most innovative leagues, teams and regulatory bodies in elite Sport. Our software solutions – Performance Medicine, Performance Optimization, Coaching & Development and League Operations – have been designed to optimize human performance; enhance overall health, wellness and longevity; reduce injury risk; and drive operational efficiencies and value. Kitman Labs is headquartered in Silicon Valley with offices in Dublin.
Media Contacts:
Unrivaled
PR@Unrivaledleague.com
Kitman Labs
International:
The PHA Group
kitmanlabs@thephagroup.com
